Hyundai is running quite a cool Mash+Seek contest to promote a new Elantra. 16 people have been picket and split into four groups. The contestants then have to locate three other people in their teams - with only a quarter face as a lead. The first team of four to find each other wins a new Elantra each. Cool. Adverlab thinks that this is a very good way to do consumer-generated content since people have to make themselves visible through blogs, Craighslists, Goolgle Adsense - you name. I agree.
Technorati Tags: Advertising, Hyundai, Mash+Seek, Mash+seek, Locate Three Strangers
I have been confirmed as one of the 16 contestants. Now comes the fun part - locating my team members. I have setup a website to assist in the traking - http://www.mashandseek.net
Hopefully, the other members will be Internet-savvy and can find these clues!
Posted by: Jim Elledge | May 08, 2007 at 12:23 AM
I'm one of the 16 and I'm on Team 4.
http://www.myspace.com/mashandseekteamfour
http://hyundaimashandseekteam4.blogspot.com/
Posted by: pstanos | May 11, 2007 at 07:06 AM
Shoot me an email at
[email protected]
if thats your team.
Good luck.
Hyundai Mash Seek Team 4
Posted by: Kareem | May 11, 2007 at 09:41 AM
Ok nice, looking for 2 more on team 4..
Posted by: Kareem | May 11, 2007 at 09:42 AM